We were faced with an unusual challenge - the promotion of a new permanent exhibition in the Wawel Royal Castle entitled "The Porcelain Cabinet".
At the invitation of the ABi Media holding company, we had the opportunity to develop a #3D advert for the first fully anamorphic LCD screen in Poland. Its corner design enables a realistic spatial effect.
The spot was created using the latest technologies - the so-called photogrammetry. The ceramic objects were photographed in 360°, and with the help of image processing programmes we converted the photos into 3D objects. After appropriate processing, we created three-dimensional porcelain models that were used for the design and realisation of the animation.
The potential of #L3d_Screen is over #HALF_MILLION eye contacts #daily!!! We are excited to see the results of the campaign!
Scope of work:
Development of the concept of a commercial for the exhibition, photogrammetric preparation of the museum objects, creation of animations and preparation of the broadcast of an anamorphic image on a #3D LCD screen
Development of the concept of a commercial for the exhibition, photogrammetric preparation of the museum objects, creation of animations and preparation of the broadcast of an anamorphic image on a #3D LCD screen